We Provide Brand Development & Distribution
Through Identity Design, Web Development, SEO, Digital Advertising and Design Marketing Material.
Brand Identity
Your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from those of your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be but it should always take into account your target demo. You may want to have a certain color but if it is not something your ideal target client will be receptive to than that is a challenge we love – combining what you want in your brand and what your client will be receptive and/or comfortable with viewing.
Web Development
When we meet about your website project, we go over many details through a Discovery phase to understand not only your Business but your Client. In some cases, we may already have a healthy understanding as showcased within our Verticals. With that said, we also have learned about industries through the R&D of the Discovery Phase. The tangibles are there, the intangible is our client one-to-one relationship which is the backbone of our process. Your website development will encompass many variables dependent on your needs but all will have a basic SEO groundwork, custom graphic design and a mobile-first concept based on the data that the majority of all websites are now primarily visited via a mobile device first by an 8 out of 10 mobile vs desktop visit ratio!
SEO Services
Your website is your modern day storefront whether you have a Brick & Mortar shop or provide a service out of your home. Either way, your presence on the internet – whether a small digital footprint or large enterprise level – needs to work at an optimal level. Without having a “Keyword Rich” presence for optimal Google and other Search Engine results, it is much like having a beautiful storefront with no lights on and no front door. This is where many different variables come into play, SEO being the first and most basic concept to have within your website. From targeting locally to your clients within even a 5 mile radius to broad reaching nationally, we immerse ourselves into your client’s world to do the research so that we can target their search terms so that your business appears at their fingertips.
brand development
& disruption
the value we provide as compared to the cost associated to hiring several employees can be overwhelming for a small business to maintain – and that doesn’t include the ROI of our client care
Digital Advertising
PPC (Pay Per Click) Advertising with Google Adwords layered over an optimized SEO Website is a must. While the appealing thing to do is to throw money at Google Ads, it must be done with a website landing for your client that is ready to work for the experience optimal for conversion. The inner workings of Adwords and PPC overall has many layers to it and with a concentrated approach toward gaining web traffic is a recipe for success. Different than Social Media Advertising, PPC Campaigns can really be geared to drive home sales, especially for products or companies that have many SKUs in their arsenal.
Social Media Management
Which Social Media channels are suited to your brand? Some, One…Most? We figure that out. It is important to note that not all social media platforms are created equal for your desired results but that can change. We curate a planned marketing approach to your Social Media layered over organic content and community interaction. From Facebook Audience Targeting & Relevance to YouTube Channel Pre-Rolls and the others in between, we are experts in all platforms of today’s social media and we are quietly studying the platforms that are around the corner. From Facebook Ad Campaigns that target corner to corner of small towns to large campaigns within Linkedin to lesser used platforms like Waze GPS and Amazon, we cover them all with precision for a high close rate and great “click-through rate”.
schedule some time
with us
We would love to host you at our office within Bell Works in Holmdel, NJ. Pick a time and date and come visit with us to discuss your Business needs for Web Development, Graphic Design/Print, SEO, SMO and more. If you prefer, you will be able to select a Phone Consult as well. Either way, we would love to have a conversation. Thank you in advance for considering our services. We are available for a quick call most business hour days at 732-631-4490.
Graphic Design & Print Marketing
In today’s current landscape of marketing and advertising, print must adjust. No longer is it order thousands of various print material. Because of the new wave of Social Media, print no longer monopolizes the industry of advertising. When we create print materials, we fix problems. From basics of Business Cards and Letterhead to complex multi-page catalogs and brochures to trade expos and all the needs in between. We are not “artsy” with concerns of perfection. When we provide graphic and/or print design, our goal is for it be a professionally piece of marketing that has the goal to become a sales or advertising piece for your business. Sales is not a dirty word, it’s the word.
Lorenzo Araneo – Designer
Through my life I have often been attracted to sales, branding and marketing through different avenues. At the age of 9, I began my first business selling Jolly Ranchers and drawing trucks for my classmates for 50 cents. At that age, I was just thrilled for the quick money, or so I thought. Later on in my early 20s I realized it was the process that I enjoyed. Walking on Saturday mornings to the local candy store, purchasing bags of Jolly Ranchers, figuring out a way to sneak them into my book-bag, the drawing process of the trucks and the moment of happiness from the end result with my classmates.
Through the next few years of my career, I continued working at many different service related industries during evenings and weekends while maintaining a corporate position with CompUSA. Those industries included many years in the restaurant world, retail and also spent many years as a DJ Entertainer for Weddings and Corporate Events. From job to job, moment to moment, my client care was always a main component to whatever I was doing for whichever entity/industry I was working at.
In 2005, I set out on my own to learn design. I submitted a design portfolio to one of the top Design Agencies in NJ. I had no clients so I made them up and created what I thought was impressive….not so much. A week after submitting my portfolio I still had not heard back from them. I decided to call them and they politely told them my raw skills and inexperience was far below their standards.
Two days later I decided to head over to this Agency with my laptop and offered my services for one month at no salary. They agreed and after that month, they offered me a part-time position. It was there that I learned the principles of design and marketing for over a year before leaving and going full time to where we are today. Since 2006 my company has thrived and provided the fulfillment I always enjoyed.
I thank you kindly for considering my company and myself for your next project. I assure you I will provide you top level client care along with a no-nonsense approach to your Brand Development, Marketing, Web Development and Digital needs.
Google Reviews
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A bit more info about some design & marketing services we offer
OUR HOME at BELL WORKS
Screaming Lunatic Design Agency is fortunate enough to be located within Bell Works in Holmdel, NJ within Monmouth County. This location is the future of our state with over 2.5 million square feet of AMAZING. The building is one-of-a-kind destination for business and culture, complete with a blossoming ecosystem of technology, traditional offices, retail, dining, hospitality, and much more.
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WEB DESIGN
Custom Website Design
Responsive Mobile Ready
Copywriting / Blogs
Award Winning Graphics
Website Hosting
SEO
Search Engine Optimization
Pay Per Click PPC
Google Keyword Research
Website Audit
Adwords / Retargeting
SOCIAL MEDIA
Custom Social Pages
Social Media Advertising
Monthly Management
Social Media Strategy
Analysis and Data
BRANDING / PRINT
Branding / Logo Design
Graphic Design and Print
Business Cards / Brochures
Trade Shows / Expos
Lead Gen Marketing
